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Women in Gear

Introducing "Women in Gear" – a comprehensive initiative committed to empowering and supporting women in the automotive repair industry. This transformative 20-group program aims to break stereotypes, provide a safe learning space, and help you grow your business or career.


For Women Automotive Repair Shop Owners:

  • Connect with like-minded shop owners for mutual empowerment, learning, and support.

  • Explore growth opportunities and strategies for business development.

  • Challenge stereotypes, contributing to reshaping the industry narrative.

  • Gain education on how to drive your business’s bottom line.

  • Emphasize leadership development for shop owners.


For Women Working in Automotive Repair Shops:

  • Establish a supportive community for navigating workplace challenges.

  • Seek advice on effective communication with supervisors and colleagues.

  • Access group rates for shared resources and professional development.

  • Focus on leadership development within the workplace.


Universal Themes for Both Groups:

  • Connect with like-minded women who are on the rise and shaping this industry.

  • Learn and grow in your business and personal life.

  • Prioritize self-care with discussions on injury prevention, stress management, and overall well-being.

  • Cultivate accountability partnerships for personal and professional growth.

  • Incorporate leadership development strategies.


Structured Groups:

  • Owners Groups:

    • Facilitate connections among shop owners.

    • Access a network of knowledgeable women who can serve as invaluable mentors, guiding you to enhance your business growth and navigate challenges within your shop. Whether it's tackling issues related to hiring, establishing SOPs, managing conflicts, devising exit strategies, or addressing a myriad of other concerns, these experienced women provide a wealth of insights to propel your success.

    • Share experiences, discuss triumphs, and seek mentoring on business-related challenges.

    • Foster genuine, honest, and direct communication.

    • Emphasize leadership development for shop owners.


  • Tech Groups:

    • Provide a space for technical professionals to discuss challenges and successes.

    • Cultivate a mentorship culture and offer support in overcoming work-related issues.

    • Integrate leadership development strategies.


  • Management Groups:

    • Create a collaborative environment for managerial roles.

    • Discuss leadership strategies, employee management, and operational efficiency.

    • Emphasize honesty, directness, and tactfulness in professional communication.

    • Focus on leadership development within the management role.


Core Values:

  • Emphasize honesty, directness, and tactfulness in all interactions.

  • Value individuals who uphold commitments and follow through on their words.


Initial Benefits:

  • Keep membership costs low to encourage widespread participation.

  • Access a diverse professional network for mentorship and support.


Identifying Struggles:

  • Encourage open discussions on challenges in the industry.

  • Seek collective solutions for work-related, personal growth, and leadership challenges.

  • Establish a culture of mutual support and mentorship to navigate hurdles effectively.


"Women in Gear" is more than just a group; it's a dynamic community where mentorship, honesty, shared experiences, and leadership development strategies create a pathway for personal and professional success in the automotive repair industry. Join us in building a network that empowers and uplifts women at every stage of their careers.


Your facilitator and trainer is Dori Eppstein, a professional with a Master's Degree in Clinical Psychology. She is a coach, consultant, and trainer in the automotive repair industry. Drawing on her expertise, Dori empowers individuals, teams, and businesses to transform into high-performance companies, driving the bottom line by bringing out the best in people.

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